Designing your products as a line: Shampoo – conditioning agents
When we take a regular or clarifying shampoo and add a conditioning agent or cationic polymer like polyquat 7 or honeyquat to it, we change it into a conditioning shampoo. If you’re using a conditioner after washing, should we bother? Yes! It doesn’t take much to make a great impact – say up to 3% – but it makes a world of difference! Have...